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For the purpose of this award, an innovation is anything which expands the reach and influence of a brand or publication among an existing/new target audience. Innovations can include (but not restricted to) launches, new products, lead generation, use of data, new methods of working, enhanced communication methods or cultural change.
Nexus - Next Generation Account-Based Marketing
Incisive Nexus
Incisive Media
Judges' comments...
This winner impressed with a strong reinvention of an existing brand, delivering instant results with significant long-term potential. This business showcased a silo-busting spirit which strengthens collaboration and generates a powerful sense of pride for all those involved.
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This award is open to Art Directors or Designers who have worked on the design for a media brand or publication.
Peter Allen
Magneto
Hothouse Media
Judges' comments...
This entry highlighted the energy, creativity and the drive that this designer encapsulates. The winner has proven to have exceptional knowledge of the audience and stretched the boundaries for this brand.
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This award looks to recognise and reward a change, campaign, project or event (internal or external) that has enhanced the social and environmental credentials of the publishing company in 2021.
Planet Hearst
Hearst UK
Judges' comments...
The winning entry showed outstanding work for awareness, execution and measurement of impact.
The judges agreed that this is a thorough, robust and far-reaching change programme designed to radically alter the company’s environmental impact.
This award is for Columnists who reach their audiences through a regular column or feature, or by blog, e-mail or newsletter.
Mark Ritson
Marketing Week
Centaur Media
Judges' comments...
The judges concluded that this writer knows the target audience and conveys the topics in an engaging way that makes the content accessible to all. Combining must-read authority and laugh out loud humour, this writer encompasses all the key attributes of a hugely successful columnist.
This award recognises the suppliers to our industry who have really gone the extra mile in their partnerships with professional publishers. Any organisation that supplies a product, platform or service to the industry can enter, from distribution and fulfilment, to digital publishing, training, subscription management, printing, marketing, paper, event services and beyond.
Marketforce
Judges' comments...
The judges agreed that the winner provided evidence of very impressive results that were easily measurable, highlighting their success. This entry stood out for being innovative and forward thinking.
This award is for the multiple or independent retailer.
Magazine Heaven
Judges' comments...
This winner demonstrates an outstanding level of support for publishers, with a clear ethos to offer something for everyone. This retailer offers an impressive setting and recognises staff as product experts, all whilst offering a large range of titles.
This award is for podcasts which are specifically produced by the publishing industry.
The Plodcast
BBC Countryfile Magazine
Our Media
Judges' comments...
The judges for this category were impressed not only with the content proposition, but with the innovative concepts used to drive user participation, therefore boosting engagement and drawing in new audiences.
Credit for business success often goes to the leaders. The hard work and efforts by those on the ground can go unrecognised but these efforts can be equally important for the long-term success of the business.
We invite nominations for someone who has demonstrated an outstanding level of commitment to the success of their team or company. One who is a role model to their peers, has helped the business achieve exceptional results and champions best practice.
This award looks to recognise that person who may otherwise be overlooked, but without whom the business would not be the same.
Sophie Dainty
Digital Spy
Hearst UK
Judges' comments...
The judges concluded that the worthy winner demonstrated a passionate and collaborative approach whose influence resulted in clear commercial success for their business.
This award recognises a newcomer to the role or industry (can include those undertaking apprenticeships) and their outstanding contributions to their workplace and exceptional progress in both their skills development (and studies if relevant).
Amy Hopkins
Rough Guides
APA Digital AG
Judges' comments...
The judges were thoroughly impressed with the winning entry and the fact that this individual successfully took on a huge new responsibility during such a turbulent time. Their tenacity led to significant digital growth and professional growth showing a true passion for the brand’s development.
This Award recognises an individual who is emerging as a leader within their organisation, and in the sector they represent.
Rob Horgan
New Civil Engineer
Emap/Metropolis
Judges' comments...
This winning entry proved true leadership qualities which extended into team management and growth of future talent. The digital strategy and social media initiatives implemented, dramatically helped boost online engagement, which judges found particularly impressive.
This award is open to any brand or magazine who publishes specifically for the younger reader, including the teen market.
The Week Junior
Future
Judges' comments...
The winning magazine demonstrates proven results, novel initiatives and has had astounding growth since launch. One judge noted that it is an exemplary magazine with exceptionally good content.
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This award seeks to recognise a brand or publication that is championing Diversity & Inclusion within their business, or to their audience. This may be via a new product, campaign, brand extension, podcast, magazine, event, or anything which enhances or promotes D&I across the business and beyond.
Beano
DC Thomson Media
Judges' comments...
The judges felt that the winner’s genuine commitment to make significant change at a fast pace is something to be admired. Drawing on research and expert advice has meant that the company has delivered changes which are appropriate, immediate and lasting, ultimately altering the experience for BAME readers.
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This award is for any campaign, using either a single or omni-channel approach to drive internal or external objectives.
Monty Don Book Campaign
BBC Gardeners' World
Immediate Media
Judges' comments...
The judges were very impressed by the clear objectives and over exceeding on targets that this campaign delivered. The winner of this category delivered a strong marketing campaign which won the hearts and minds of their customer.
This award will recognise an outstanding agency or division really leading the charge in content marketing.
Think
Judges' comments...
The judges saw the winner as stand out due to their impressive financials, great enhancement of relationships with clients, and retention rate of clients. This business launched new initiatives during the pandemic which led to considerable results, showing great resilience during turbulent times.
This award is for a Market Intelligence brand or product - open to both B2B and consumer.
Signal
The Lawyer
Centaur Media
Judges' comments...
The judges admired the great evolution of an existing product which adapted to better serve its audience’s needs. This brand is a commercially attractive, data-driven and has long term viability.
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This award will recognise an outstanding event, either in-person or online, at which the publisher brings together its target audience. The event can either stem from an existing parent brand or be a wholly standalone experience.
Sustainable Investment Festival
Incisive Media
Judges' comments...
The winner of this category wowed judges with their brave and bold approach taken at a time many other businesses were struggling. The ambitious decisions made by the business paid off, seeing fantastic results both in terms of delegate engagement and commercial revenues.
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This award will recognise an outstanding event, either in-person or online, at which the publisher brings together its target audience. The event can either stem from an existing parent brand or be a wholly standalone experience.
PONY Magazine Big Day Out
DJ Murphy
Judges' comments...
With one judge noting ‘this was one of my favourite entries to review’, the winner of this category undeniably wowed the judging panel. This event delivered strong revenues, innovative solutions to target new audiences whilst being consistent for their existing loyal subscribers.
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This award is for a collaboration between a publishing business and commercial partner(s) that has promoted a product, service, or brand through any (or multiple) platform(s), be it print, online, face-to-face, events, broadcast, mobile, or other digital offerings.
The Big Issue together with O2: The National Databank Partnership
Judges' comments...
The winning business led an impressive campaign with discernible and critical real world outcomes that really helped at risk people. This entry represented a true meeting of minds and brands, was well executed and had fantastic results.
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This award looks to recognise a brand that has maximised revenue through effective implementation of a new or enhanced subscriptions strategy.
A Subscriptions Workout: Strengthening our Core and Stretching
Hearst UK
Judges' comments...
The judges agreed that the strength of this entry was the impressive commercial performance. The ability to use data and conversion tactics combined with a superb understanding of the markets they operate in, made this strategy a recipe for success.
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This award is open to anyone who writes for a media brand or publication on one platform or across multiple platforms.
Melissa Thompson
BBC Good Food
Immediate Media
Judges' comments...
The winning writer showcased transformational journalism. One judge thought that their writing is of the highest quality - sharp, informative and empathetic with every word serving a purpose. The winner combined their natural writing ability with truly important work, which is admirable.
This award is for editors of a B2B media brand or publication whose consistent brilliance has put their publication at the forefront of the market.
Jaimie Kaffash
Pulse
Cogora
Judges' comments...
The winner provided an extremely high quality entry which our judges agreed demonstrated excellent journalism and demonstrable commercial success. This editor plays a huge part in highlighting important issues and consistently puts out relevant content for the readers.
This award is for editors of a consumer media brand or publication whose consistent brilliance has put their publication at the forefront of the market.
Lily Barclay
bbcgoodfood.com and olivemagazine.com
Immediate Media
Judges' comments...
The winner of this category showed a dedication and focus on spearheading noteworthy editorial developments. The judges were impressed with their newsroom approach, the positive response from readership and how they use data to drive commissioning.
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This award is for a team or department that has excelled in making a positive and measurable contribution to the company in 2021.
Immediate People Team
Immediate Media
Judges' comments...
The judges all agreed that the winner here truly has the people at its heart. With a focus on wellbeing, inclusion, learning and development backed up with proactive policies and activities, this team really is a force to be reckoned with.
For the purposes of this award, a special interest magazine brand is one which by the title or description addresses a specific business-to-business community or consumer leisure interest (including food, health, sport, hobbies, homes, interiors, and travel), or one which publishes for a particular industry or a specific sector.
Wanderlust
Wanderlust Travel Media
Judges' comments...
The winner of this category used innovative and modern techniques to transform a brand and deliver growth in every area of the business. The judges were impressed with the dramatic increase in commercial figures by taking a 360 dive into every area of the business.
Raconteur
Raconteur Media
Judges' comments...
The winner of this category has had an incredible year. The judges saw value in the clever use of data and analytics which enhanced the understanding of their audience. This in turn led to audience growth and increased revenues. The impressive design was also commented on as a great way to compliment the content of the magazine.
BBC Good Food
Immediate Media
Judges' comments...
The winner of the category has implemented a number of successful features this year which compliment the brand. This business consistently innovates, constantly analyses and looks to overachieve on reader requirements. Judges were especially impressed by the editorial pieces reflecting cultural shifts, and the marketing of new products.