Nexus - Next Generation Account-Based Marketing
Incisive Nexus
Incisive Media
Judges' comments...
This winner impressed with a strong reinvention of an existing brand, delivering instant results with significant long-term potential. This business showcased a silo-busting spirit which strengthens collaboration and generates a powerful sense of pride for all those involved.
Peter Allen
Magneto
Hothouse Media
Judges' comments...
This entry highlighted the energy, creativity and the drive that this designer encapsulates. The winner has proven to have exceptional knowledge of the audience and stretched the boundaries for this brand.
Planet Hearst
Hearst UK
Judges' comments...
The winning entry showed outstanding work for awareness, execution and measurement of impact.
The judges agreed that this is a thorough, robust and far-reaching change programme designed to radically alter the company’s environmental impact.
Mark Ritson
Marketing Week
Centaur Media
Judges' comments...
The judges concluded that this writer knows the target audience and conveys the topics in an engaging way that makes the content accessible to all. Combining must-read authority and laugh out loud humour, this writer encompasses all the key attributes of a hugely successful columnist.
Marketforce
Judges' comments...
The judges agreed that the winner provided evidence of very impressive results that were easily measurable, highlighting their success. This entry stood out for being innovative and forward thinking.
Magazine Heaven
Judges' comments...
This winner demonstrates an outstanding level of support for publishers, with a clear ethos to offer something for everyone. This retailer offers an impressive setting and recognises staff as product experts, all whilst offering a large range of titles.
The Plodcast
BBC Countryfile Magazine
Our Media
Judges' comments...
The judges for this category were impressed not only with the content proposition, but with the innovative concepts used to drive user participation, therefore boosting engagement and drawing in new audiences.
Sophie Dainty
Digital Spy
Hearst UK
Judges' comments...
The judges concluded that the worthy winner demonstrated a passionate and collaborative approach whose influence resulted in clear commercial success for their business.
Amy Hopkins
Rough Guides
APA Digital AG
Judges' comments...
The judges were thoroughly impressed with the winning entry and the fact that this individual successfully took on a huge new responsibility during such a turbulent time. Their tenacity led to significant digital growth and professional growth showing a true passion for the brand’s development.
Rob Horgan
New Civil Engineer
Emap/Metropolis
Judges' comments...
This winning entry proved true leadership qualities which extended into team management and growth of future talent. The digital strategy and social media initiatives implemented, dramatically helped boost online engagement, which judges found particularly impressive.
The Week Junior
Future
Judges' comments...
The winning magazine demonstrates proven results, novel initiatives and has had astounding growth since launch. One judge noted that it is an exemplary magazine with exceptionally good content.
Beano
DC Thomson Media
Judges' comments...
The judges felt that the winner’s genuine commitment to make significant change at a fast pace is something to be admired. Drawing on research and expert advice has meant that the company has delivered changes which are appropriate, immediate and lasting, ultimately altering the experience for BAME readers.
Monty Don Book Campaign
BBC Gardeners' World
Immediate Media
Judges' comments...
The judges were very impressed by the clear objectives and over exceeding on targets that this campaign delivered. The winner of this category delivered a strong marketing campaign which won the hearts and minds of their customer.
Think
Judges' comments...
The judges saw the winner as stand out due to their impressive financials, great enhancement of relationships with clients, and retention rate of clients. This business launched new initiatives during the pandemic which led to considerable results, showing great resilience during turbulent times.
Signal
The Lawyer
Centaur Media
Judges' comments...
The judges admired the great evolution of an existing product which adapted to better serve its audience’s needs. This brand is a commercially attractive, data-driven and has long term viability.
Sustainable Investment Festival
Incisive Media
Judges' comments...
The winner of this category wowed judges with their brave and bold approach taken at a time many other businesses were struggling. The ambitious decisions made by the business paid off, seeing fantastic results both in terms of delegate engagement and commercial revenues.
PONY Magazine Big Day Out
DJ Murphy
Judges' comments...
With one judge noting ‘this was one of my favourite entries to review’, the winner of this category undeniably wowed the judging panel. This event delivered strong revenues, innovative solutions to target new audiences whilst being consistent for their existing loyal subscribers.
The Big Issue together with O2: The National Databank Partnership
Judges' comments...
The winning business led an impressive campaign with discernible and critical real world outcomes that really helped at risk people. This entry represented a true meeting of minds and brands, was well executed and had fantastic results.
A Subscriptions Workout: Strengthening our Core and Stretching
Hearst UK
Judges' comments...
The judges agreed that the strength of this entry was the impressive commercial performance. The ability to use data and conversion tactics combined with a superb understanding of the markets they operate in, made this strategy a recipe for success.
Melissa Thompson
BBC Good Food
Immediate Media
Judges' comments...
The winning writer showcased transformational journalism. One judge thought that their writing is of the highest quality - sharp, informative and empathetic with every word serving a purpose. The winner combined their natural writing ability with truly important work, which is admirable.
Jaimie Kaffash
Pulse
Cogora
Judges' comments...
The winner provided an extremely high quality entry which our judges agreed demonstrated excellent journalism and demonstrable commercial success. This editor plays a huge part in highlighting important issues and consistently puts out relevant content for the readers.
Lily Barclay
bbcgoodfood.com and olivemagazine.com
Immediate Media
Judges' comments...
The winner of this category showed a dedication and focus on spearheading noteworthy editorial developments. The judges were impressed with their newsroom approach, the positive response from readership and how they use data to drive commissioning.
Immediate People Team
Immediate Media
Judges' comments...
The judges all agreed that the winner here truly has the people at its heart. With a focus on wellbeing, inclusion, learning and development backed up with proactive policies and activities, this team really is a force to be reckoned with.
GOLD
GAY TIMES
GAY TIMES Group
SILVER
Country Life
Future
BRONZE
BBC Wildlife
Our Media
Wanderlust
Wanderlust Travel Media
Judges' comments...
The winner of this category used innovative and modern techniques to transform a brand and deliver growth in every area of the business. The judges were impressed with the dramatic increase in commercial figures by taking a 360 dive into every area of the business.
Raconteur
Raconteur Media
Judges' comments...
The winner of this category has had an incredible year. The judges saw value in the clever use of data and analytics which enhanced the understanding of their audience. This in turn led to audience growth and increased revenues. The impressive design was also commented on as a great way to compliment the content of the magazine.
BBC Good Food
Immediate Media
Judges' comments...
The winner of the category has implemented a number of successful features this year which compliment the brand. This business consistently innovates, constantly analyses and looks to overachieve on reader requirements. Judges were especially impressed by the editorial pieces reflecting cultural shifts, and the marketing of new products.
